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Searching for a way to engage independent sales reps from the nations top retailers, Canon’s Consumer Imaging Group hired the Kennedys to develop an interactive sales training tool that would grab their attention. Using his deep experience and understanding of gaming, Kennedy solved the problem by creating “games” to teach sellers the fine points of Canon equipment. Kennedy has produced over 120 training games for Canon creating fun sales training for the sales reps all over the world.
Cartoon Network, no novice itself when it comes to web development, kept their competitive edge by investing early in the creation of signature games for their most popular shows. When they hired the Kennedys, they stepped up their game and made their biggest investment ever for a gaming product. The investment paid off. The Batman game remained their most popular game for 2 years running and created countless opportunities to generate advertising revenues.
Funny Garbage specializes in games and animation, website design, system architecture and content management systems. Carmen Kennedy produced and collaborated with talented teams of animators, musicians, programmers and Creative Directors at Cartoon Network, Nickelodeon, Comedy Central and Adult Swim. The demands of delivering monthly digital media for cartoonnetwork.com honed her skill for producing award winning games to engage and increase their 1.9M visitors per month.
At Christmas 2004, the biggest shipping season of the year, FedEx wanted to dominate the burgeoning online market. They came to the Kennedys to develop a game that would do the trick. The game created for them was a huge success! It was selected as Macromedia's site of the month and was showcased on the homepage giving this powerhouse brand global exposure during this critical time period.
Boys & Girls Clubs of the Virginia Peninsula serves more than 5,000 youth on the Virginia Peninsula and surrounding communities. They provide boys and girls with an inclusive and safe place to learn and grow, foster ongoing relationships with caring adult professionals, and offer life-enhancing programs and character development experiences. The Kennedys produced video commercials to raise money for this very worthy cause.
As an associate attorney working under Ernest R. Booker and Paul Marshall, Justin handled most of Mary’s legal work for several years. Whether it was meeting her at court to settle traffic violations or negotiating and drafting her sponsorship agreements, Justin was the lawyer making that happen.
Members of the American Federation of Government Employees (AFGE) can be found in almost every federal agency and every function of government. We work for America. AFGE proudly represents 700,000 federal and D.C. government workers across the United States and the world. The Kennedys produced commercial videos for AFGE to help them fight for dignity, safety, and fairness on the job.
Aisha Morris and her father, Stevie Wonder took Justin under their wing as a young entertainment attorney. Justin worked on putting a record label together for Stevie and threw an amazing jam session at Stevie’s home in Alpine, New Jersey. Several acts that he brought became great successes such as Jazmine Sullivan and Kendred to name a few.
Not only does Nick Jr. develop online games for their own site, but they also produce media for companies that advertise with them. The Kennedys were retained by Nick Jr. to create several online games for their sponsors. The Kennedys enjoyed working with Nick Jr.'s productions team.
When Adult Swim was looking for an online game to promote their new Samurai Champloo license, the Kennedys were able to produce the “Break Fight” game for them which earned millions of ad revenue dollars. This was also the Kennedys' 1st time producing all of the music for a corporate project. It inspired them to produce a lot more music thereafter.
Justin was fortunate to work with Eve at a time when she was becoming passionate about giving back to her community. In 1999, Eve released a hit single,”Love is Blind.” The song was about domestic abuse and became very popular. Eve asked Kennedy to form The Love Is Blind Foundation to support and create awareness about abused women. Justin really enjoyed working with Eve and her team.
When New York City's leading radio station Clear Channel's Z100, wanted to grow their listening audience they asked the Kennedys to develop the right solution. With Z100's target audience in mind, the Kennedys developed a fast-paced, hugely dynamic game featuring their #1 DJ. Romeo. They rewarded game high scorers with concert tickets as part of a larger promotional effort. The game's legacy relationship with their audience continues to this day.
The Mission of New Beech Grove Baptist Church is to provide biblical nurturing through creative education, care and opportunities to serve. Their mission is Building Kingdom Minded People to Serve the Community. The Kennedys are proud to serve Dr. Willard Maxwell, Jr. and lead the media team for the ministry.
When this major book publisher needed an innovative way to promote STICK to a younger, hipper market, they gave the Kennedys a call. Using animation that reinforced and supported the book content, the Kennedys created a sophisticated STICK Hang Man game utilizing original jazz music which they composed to appeal to the target audience. Random House used the mini-site to promote book sales and encourage consumers to learn to embrace the STICK brand both on and offline.
Established in 1992 by Latifah’s mother, Rita L. Owens, in honor of her late son who died in a motorcycle accident, the Lancelot H. Owens Scholarship Foundation awards college scholarships to economically challenged students. As an associate of Ernest R. Booker, Justin sat as attorney for this foundation for 2 years.
Amel and her husband Laru are very business wise. They are a unique team that really understand their legal rights and value. After Amel left Epic Records, she was still very popular. Over the years the Kennedys have been able to help them focus their business ideas, negotiate deals and draft agreements. If it weren’t for them, the Kennedys would have never had the opportunity to hang out with Prince and George Clinton at Paisley Park.
In the early 2000’s, Prince was actively inviting artists from around the world to perform at Paisley Park Studios. Justin happened to be representing Amel Larrieux at the time and Prince wanted her to come to Minneapolis. Amel left all of the coordination, contracts and management up to Justin. Prince was a very generous host and Kennedy actually got to know him well. Although Justin has had many great experiences in life, getting to actually know Prince is one that he will cherish forever.
In 2004, the Kennedys collaborated with The Roots to produce an online video game encouraging people to vote in the 2004 presidential election. Justin met the Roots when he was representing Marc Levin’s company, Off Line Entertainment Group during the filming of "Brooklyn Babylon" featuring Tariq Trotter from the Roots.
Justin worked at the firm as an attorney for several years. He sat as attorney at all Housing Authority meetings, litigated all landlord tenant matters, filed tax appeals and litigated tax related issues. Justin has also represented landlords in the purchasing and selling of real property. He learned a lot about the practice of law here.
Celebrity publicist, Marvet Britto, referred Foxy to Justin in early 2000. At the time, Foxy needed business consulting regarding the many legal issues that she was facing. She has a very exciting life. When things are chaotic, sometimes we need someone to help you keep our mind clear and focused. Justin was happy to work with her during her time of need.
When DMX decided that he wanted to launch the Mary Ella Foundation, named after his late grandmother. Justin was happy to get the job done. The foundation was aimed at giving scholarships for tuition and school supplies to those in need. DMX and Eve where one of the 1st waves of rappers who wanted to organize and give back to their communities.
Carmen Kennedy managed the technology department responsible for one of the largest Internet companies specializing in hip-hop and Latino entertainment in 1999. Urban Box Office Network (UBO) was a New York Media company founded by George Jackson, a Hollywood producer and record company executive, that raised a total of 40.6 million dollars from venture capitalist investors. It was a place people were excited to be around for it was a sea of young, innovators using art and technology.
Justin co-starred in Steps the movie. Steps is a story about Recovery, Redemption, Love and Forgiveness. In addition to playing a starring role in the film. Justin has also been able to consistently support the project with promotional images, videos and social marketing. Please click the link below to learn more about the movie.
Justin has been honored to work with celebrity publicist, Marvet Britto since the late 90’s. Ms. Britto has become an unparalleled force in a milieu of sectors, catapulting her burgeoning business into a global publicity, marketing, brand strategy, and event-design powerhouse. Britto has become known for engineering blueprints that position clients for category leadership and help create uncontested market space. Her client list is truly impressive.
Justin was honored to help Pepa when she was going through a tough time. Justin represented Pepa in her divorce with Treach. Although the situation was a bit painful, Pepa showed how graceful and gracious she truly is. Pepa is a great person.
As a young attorney working under Ernest R. Booker, Justin represented Gerald Lavert in a child custody matter. Ernest R. Booker promoted concerts for many artists including the O Jays. In the late 90's, Justin did a lot of work for their family.
Jazmine Sullivan was around 12 years old when Justin heard her amazing voice. At that time, Justin was helping Stevie Wonder decide whether he wanted to start his own record label. Justin put together a listening party at Stevie Wonder’s home in Alpine, New Jersey which helped to launch many careers.
NHK is the leading television broadcaster in Japan. When they needed American talent for the artist showcase, Justin was the attorney securing the artists for 2 years. Kennedy got to meet a lot of major recording artists, and he also got the chance to travel and do business with a Japanese company. This experience taught him how international music business really works.
Justin truly enjoyed acting and helping to produce this web series with Tia Hodge-Jones. Where's the Love is an original dramatic single camera comedy that follows D. D. Baldwin--a working African-American actress--as she and her musician husband Justin first meet marriage therapist Dr. Dave to discuss their abysmal sex life. The counseling sessions quickly change when Justin consistently shows up late, and D.D.'s famous mother--Magdalena--invites herself to D.D.'s sessions.
Justin was very excited to broker an opportunity for Cindy Blackman to perform on Japan’s major television station, NHK. Justin was a Lenny Kravitz fan and he had followed her career when she was drumming for him. This was the first of many international deals for Justin.
Justin worked at Legal Services for a few years helping people who could not afford a lawyer. Justin represented the impoverished elderly community of the city of Newark, New Jersey. Primarily, he drafted Wills, Power of Attorney documents, and Bankruptcy Petitions. Kennedy also represented clients in court with respect to their contractual disputes, debt settlements, and traffic violations. This was very rewarding work.
Justin was an associate attorney working for Paul Marshall for many years. Paul was a legendary music attorney who brokered some of the most significant transactions in the music industry. He represented massive acts like the Beatles, KISS, Whitney Houston, Neil Diamond, Heavy D, and many more. He also structured huge deals, such as representing Michael Jackson during his purchase of the Beatles' publishing rights. Paul was a great mentor to Justin.